Shannon Brewer Riggs of LANE PR will speak at the 2009 National Conference on Tobacco or Health, an annual convention dedicated to helping improve and sustain the effectiveness and reach of tobacco control programs and activities in the U.S. Joined by the American Lung Association of Oregon (ALAO), Riggs will discuss effective uses of social media for non-profit campaigns. Her presentation will take place today, Friday, June 12 in Phoenix.

We recently joined Facebook and were feeling pretty smug about our social networking savvy — until we noticed that even strawberries had beaten us to the site! Yup, the berry, as represented by the Oregon Strawberry Commission, is on Facebook to let its friends know when ruby-red Totem, Tillamook and Hood fruit is ripe. The [...]

Who doesn’t love a vacation? Pool + good book + frozen cocktail = uninterrupted joy.  I have come to learn that each of us have a different interpretation of a relaxing week off.  For some, it’s what I described above (me included!) For others, it’s setting up camp deep in the woods. For others still, [...]

Having focused my career in public relations, perception is a significant part of what I do professionally. How are my clients perceived by their audiences and how can I help shape that audiences’ perception of my client?
In a nutshell, you can have a solid company and make a great product with true benefits to the [...]