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Deciphering Dodd-Frank

Last week Baruch College in New York City hosted a panel of leaders from NASDAQ, NYSE and NIRI (National Investor Relations Institute) for a discussion aimed at investor relations officers and how they should begin preparing for implementation of the Dodd-Frank Act — arguably the most significant piece of financial legislation to be passed since [...]


Highlights from IPNC’s Vineyard Tour and Winery Lunch

This year’s IPNC (International Pinot Noir Celebration) started Friday morning with overcast skies and cool temperatures, rare for this famed weekend at Linfield College in the heart of Oregon wine country.
 
Our group spent the day at Belle Pente Vineyard in Carlton, Ore. As the clouds disappeared, we toured the vineyards, learning about the different blocks [...]


What does America consider “sexy”?

It’s a question we recently asked of stylists across the country in a national search for “America’s Sexiest Stylist.” Sexy Hair Concepts, along with Look Good…Feel Better, a  public service program supporting cancer patients, asked people from every state to nominate hair stylists who embody the term ”sexy” – from the inside out. Those who [...]


Financial Media are on Twitter too

As a media relations specialist, knowing the media who are on Twitter and following their interests, upcoming stories, etc., has become an important part of my jobs and is a value-add that I provide my clients.
At the NIRI conference this week social media is being discussed from the perspective of IROs as they examine how [...]


Integrating Social Media into IR

85% of financial services professionals under age 50 use social media (source: Ledermark)
47% of institutional investors read financial blogs for investing and research ideas

So why are some companies still hesitant to utilize social media as part of their IR program?   Investor relations professionals broached this very topic at the NIRI conference this week.
Here is a [...]


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  • Archive for October, 2009

    10/28/09

    Please Don’t Scare Me

    Growing up, my father loved nothing more than to scare the wits out of my little sister and me by jumping out from behind things.  Much to our dismay, he has continued this tradition in to our adult life.  This time of year, swarms of people flock to scary movies and haunted houses and pay to be scared.  I will admit, scaring can be fun for the person who is doing the scaring, I just don’t see how it’s at all enjoyable for the person being scared.

    Another case in point – the Heathman Hotel.  Did you know it’s haunted?  For years, room 703 has experienced many mysterious incidents. Guests who leave a clean room return to find a towel used, glass of water out or desk chair moved. According to legend, many years ago, a guest checked into the Heathman and never checked out. As a result, every year guests and the media flock to the Heathman, each clamoring to stay in room 703 on October 31.  Again, not my cup of tea!  Frankly, I would rather stay as far away from that room as possible!  Maybe the Andy Warhol suite on the 8th floor instead?

    If you enjoy being scared, then I wish you a spooky, scream-filled Halloween.  As for me, I will be hard at work, steering clear of my father who, most likely, will be lingering behind closed doors just waiting to jump out and watch me hit the ceiling!

     Happy Halloween!

    10/26/09

    Consumer Cellular’s Doro PhoneEasy 410gsm - PC Magazine, October 23, 2009

    Here’s a great gift for Grandma: an inexpensive, easy-to-use mobile phone that will keep her connected. The Doro PhoneEasy 410 gives you simple voice calling on an attractive device at a recession-friendly price. Grandma will need you to set it up, though.

    Click here to read the article.

    10/23/09

    Everyday Heroes: Climbing mountains to defeat lung disease - KATU, October 23, 2009

    Click here to view the video.

    10/22/09

    Integra Telecom Backs Net Neutrality - the Oregonian, October 22, 2009

    As the FCC begins work on net neutrality rules, phone, Internet and cable companies are lining up for or against the idea. Portland-based Integra Telecom came down today in favor of the regulation.

    Broadly speaking, net neutrality would require Internet service providers to treat all Internet traffic equally. The idea is that an ISP couldn’t charge extra to deliver a certain service, like Hulu, to subscribers’ computers.

    Click here to read the article.

    10/21/09

    LANE PR Launches Social Media Services for Online Reputation Management Employee Policies and Communication Program Part of Package

    PORTLAND, OR — (Marketwire) — 10/19/09 — LANE PR has developed a new online reputation management service. The service includes online reputation monitoring, online spokesperson training, tools and employee guidelines.

    The service is designed to help companies and their employees better build and manage their reputations online.

    Click here to read the article.

    10/21/09

    Workplace Perks

    You’ve got to love working next door to a wine shop that just happens to be co-owned by your agency’s founder.  Just this week I ran into The Cellar Door’s personal wine buyer, Bryan Shuttleworth in the break room.  Bryan, who knows my palate and keeps an eye out for deals for me, had an extra bottle of wine in hand, handed it to me, and said, “Here you go, enjoy!”  Salud Bryan!  I’ll enjoy it tonight with homemade Ribollita.  I love this recipe for it:
    http://familyfun.go.com/recipes/ribollita-soup-699304/

    10/07/09

    Crisis Communication Plans Shouldn’t be Made on the Fly - Portland Business Journal - by Wendy Lane Stevens

    Economic downturns challenge the best of us, and in the current recession, many companies are feeling the squeeze. For some, particularly those that have a heavy debt load or are seeing business fall off, a crisis may seem inevitable as financial options dwindle and Chapter 11 becomes a distinct possibility.

    Whether spurred by economic shifts or simply by unexpected events, a business crisis will test a company’s leadership, brand and reputation. The key to preserving brands, relationships and morale lies in being prepared. Five critical steps can help.

    Click here to read the full article.