On Monday, September 19th in New York City, LANE PR hosted the Allegrini Palazzo della Torre Wine’s “Cook-off for a Cause.”  The event, which had been successfully executed the prior week in Denver and Seattle, invited media plus food and beverage trade attendees to NYC’s Lincoln Restaurant to sample Allegrini’s wines paired with original dishes. 

The competing chefs were Scott Anderson of elements Restaurant, Jonathon Benno of Lincoln, and Alex Pilas of Eataly.  After a very (very!) close race, the audience and judging panel scored Jonathon Benno’s dish the best to pair with Allegrini Palazzo della Torre.  However, all the chefs were winners because, besides creating exquisite dishes, each walked home with a donation to a charity of their choice. Salud!

This past weekend, my colleague Jeff Segvich and I headed to Woodinville, Wash., to celebrate Redhook’s 30th birthday in 80’s style. Hosted on the brewery’s beautiful grounds, the event featured Redhook’s new Extra Special Birthday Beer and drew thousands of hardcore eighties music and beer fans.

The musical lineup included Mitten, Tom, Tom Club, The Psychedelic Furs, and Devo (Photo: Mark Mothersbaugh of Devo with Jeff and I after the event). Despite torrential rain for the last act, the crowd sported their best neon and energy domes and the bands performed as though we never left 1981.

Last Monday, I was lucky enough to score an invite to a fashion show as part of New York Fashion Week.  LANE PR’s client, Sexy Hair, was on hand at Project Runway Alum Althea Harper’s Spring 2012 Show at NYC’s Stone Rose Lounge to create stunning, unkempt hair in line with Spring’s hair trends. 

The backstage was abuzz with models and stylists, while the Sexy Hair team live blogged to their loyal consumers on social media channels like Facebook and twitter—even streaming a live feed to their website!  Check out some of the beautifully unkempt styles, directly from the runway:

By Casey Dowd

Well, some of that technology seems to have come true. Decades later, hand-held technology like cell phones and smartphones are a staple in purses and pockets worldwide.

Many boomers are embracing this new technology, and some of us are even becoming early adopters.

Some reports show baby boomers will have an estimated $4.6 trillion in buying power by 2015, which could shakeup the smartphone market.

Boomer David Haverly has had a smartphone for nearly a month and loves it. “I am still playing with it, but I am getting used to using everything on it.” He even plans to disconnect his home phone once completely comfortable with his device.

I recently chatted with John Marick, CEO of Consumer Cellular, a nationwide provider of cell phones and services, about the boomer generation’s increased interest in cell and smartphone technology. Here’s what he had to say:

Click here to read the full article.

OAKLAND, CA, Sep 01 (MARKET WIRE) — More than 50 winners of the 2011 Bulldog Stars of PR Awards for Outstanding Achievement by Communications Agencies and Professionals were announced today by Bulldog Reporter. Winners enter a pantheon of exemplary communications practitioners, and their campaigns will be summarized in the Bulldog Awards Stars of PR Hall of Fame magazine, which is to be published in October 2011.

Winners were chosen exclusively by working journalists from hundreds of entries representing the very best strategic and tactical prowess that PR/corporate communications has to offer. Campaigns were judged by a team
of working journalists, who assessed them on the basis of their ability to achieve extraordinary visibility and influence opinion, as well as on their creativity, command of media and technology, and tenacity.

Small Agency of the Year - Between $3,000,001 and $5,000,000
Silver AWARDED TO
LANE PR

click here to read the full article.