Posted by: Jeff Bunch in: Consumer Lifestyle - Digital/Social -
It appears 2012 truly is the Year of Content in the world of public relations and marketing.
As we finish out the second half of the year, there seems to be more written about content marketing than there has been in any prior year. Brands are publishers and need to be in the game.
Posted by: KirstenNieman in: Consumer Lifestyle - Digital/Social - Media Relations -
Did you know that more than 30% of people think in pictures and 45% think in both pictures and words?
Infographics are a way to communicate complex messages or information in an easily understandable format. An infographic can benefit a company’s SEO campaign because it serves as link bait – web content created to attract attention and be interesting enough for people to share.
Posted by: jillw in: Consumer Lifestyle -
Media mailers are one of our specialities at LANE, and often times the packages we create are so good we want to keep them! That’s certainly the case with the recent ZAGG media mailer we put together. It’s a backpack full of tech goodies, and we are certain the media is going to love every item in this bag.