01
Nov

LANE PR’S JAMIE GODFREY RECEIVES PRSA’S YOUNG PROFESSIONAL AWARD OF EXCELLENCE

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Oregon/SW Washington Chapter Honors Godfrey with Award of Distinction at Oct. 28 Gathering

New York/Portland, Ore. — Nov. 1, 2010 — Jamie Godfrey of LANE PR, an independently owned, national public relations agency, has received the Young Professional Award of Excellence from the Oregon/SW Washington chapter of the Public Relations Society of America (PRSA). Granted at the 2010 Oregon PRSA Spotlights and Awards of Distinction Gathering at Portland’s Left Bank Annex on Thursday, Oct. 28, the Young Professional Award of Excellence recognizes an outstanding professional in the field of public relations and is one of three Awards of Distinction.

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21
Oct

LANE PR SIGNS FOUR NEW ACCOUNTS

Posted by: Admin in: Lane News -

New York/Portland, Ore. — Oct. 21, 2010 — LANE PR, an independently owned, national public relations agency, expanded its client roster with four new accounts in the consumer and business-to-business sectors.

New clients are EFI Recycling, Musician’s Friend, Nerds On Call, and Porter and Chester Institute.

“We are pleased to represent a broad range of clients and provide the strategic direction needed to maintain and build strong brands in a very difficult economic environment,” said Wendy Lane, founder and president of LANE PR. “Businesses have a tendency to draw down their marketing and public relations dollars in a downturn, but this is an optimal time for organizations to invest in order to pull ahead and capture much-needed market share.”

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17
Sep

Bloomberg activates NFL partnership with fantasy football iPad app (Roundarch) – Mobile Marketer, September 17, 2010

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Bloomberg Sports and the National Football League have teamed up for the launch of the Decision Maker fantasy football application for PCs and Apple’s iPad.

Bloomberg has partnered with Roundarch, which specializes in digital design and implementation, to create the iPad application that provides real-time statistical-based head-to-head analysis for every NFL player. With the Decision Maker application, Bloomberg Sports is trying to reach the 20 million-plus fantasy sports players, including women and men of all ages.

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