14
Mar

Craft Brewing Business: Redhook’s PR Partners Win Public Affairs Campaign of the Year Award

Posted by: jillw in: Consumer - Lane News -

PRWeek Public Affairs Campaign of the Year

Craft Brewing Business
By Keith Gribbins

They are called LANE. They are a national, independent agency specializing in public relations and marketing, and they actually helped convince New Hampshire legislators to change the definition of what they consider beer. For this impressive feat, LANE has won a 2013 PRWeek Award for Public Affairs Campaign of the Year.

We here at CBB tip our hats, having worked with the best and worst agencies in markets as diverse as construction, real estate, music and brewing. We work with LANE, and they are topnotch. The award recognizes LANE’s work with Redhook Brewery, a Craft Brew Alliance (CBA) brand, to change the legal definition of beer in New Hampshire. LANE was one of five finalists competing for the award, up against contenders representing big names like American Express and the Aerospace Industries Association.

Read the full article here.

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12
Mar

LANE WINS 2013 PUBLIC AFFAIRS CAMPAIGN OF THE YEAR

Posted by: jillw in: Consumer - Lane News -

National PRWeek Award Applauds Work with Craft Brew Alliance 2013 PRWeek Award

PORTLAND, Ore. — March 12, 2013 — LANE, a national, independent agency specializing in public relations, digital marketing and investor relations, has won a 2013 PRWeek Award for Public Affairs Campaign of the Year. The award recognizes LANE’s work with Redhook Brewery, a Craft Brew Alliance (CBA) brand, to change the legal definition of beer in New Hampshire.

LANE was one of five finalists competing for the award, and contenders included:

• M Booth and American Express OPEN: Small Business Saturday • Aerospace Industries Association: American Aerospace and Defense: The Strength to Lift America | Second to None Public Education Campaign • Fast Horse and Jefferson Action: Reclaim November, Ohio: Citizens United vs. Citizens Unite • Illinois Tollway: Move Illinois: The Illinois Tollway Driving the Future

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15
Feb

KRISTEN SIEFKIN RECEIVES PORTLAND BUSINESS JOURNAL AWARD

Posted by: jillw in: Lane News -

LANE Vice President Receives Forty Under 40 Award

PORTLAND, Ore. — Feb. 15, 2013 — Kristen Siefkin, vice president and director of the food and beverage division at LANE, a national, independent agency specializing in public relations, digital marketing and investor relations, has been named one of the Portland Business Journal’s Forty Under 40 for 2013. The annual list recognizes the accomplishments of high-achieving business and civic leaders under the age of 40. The award recipients were honored at a luncheon at the Hilton Portland on Feb. 14.

“We are thrilled to see Kristen receive this richly deserved award,” said Wendy Lane Stevens, president and founder of LANE. “Kristen’s dedication, business savvy, and deep understanding of the food and beverage industries are a tremendous asset to her clients – and to LANE. Our success as an agency is directly attributable to the quality work Kristen has contributed.”

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