Searchfest Reminds: Brands Need SEO to be “found” in Today’s Digital World

Posted by: Jeff Bunch in: Digital/Social -

Searchfest 2013 has drawn a sold-out crowd in Portland today. Top practitioners from across the U.S. are gathering to share best practices about digital marketing with novices and experts alike. Portland-based SEMpdx is the host of the annual event.

The popularity of the once “geek” event has been rising over the past few years, as was captured by Allan Brettman of The Oregonian today. It is truly a broad-reaching event.



Ian Davidson Talks About Building DA Davidson into a Pacific Northwest Financial Powerhouse

Posted by: Ming Lacey in: Financial Services -

In this video, Ian Davidson, Chairman Emeritus of Davidson Companies, describes his experiences of growing DA Davidson from a 3 person brokerage firm to a leading investment firm with over 1,150 employees and $25.2 billion in assets under management. Colleagues and friends describe Ian’s work ethic and his commitment to clients and the community. Ian’s stewardship of DA Davidson covers most of the 21st century, and it’s a testament to his leadership that DA Davidson is a dynamic participant in brokerage, capital markets, portfolio management and trust and wealth management.

Ian Davidson


PR Bolsters Orchard Supply’s Hiring Efforts

Posted by: Rob Bitter in: Consumer Lifestyle -

As part of Orchard Supply Hardware’s expansion into the Oregon market, the team spent time last week hosting a hiring event at the Oregon Zoo. The goal was to find 160 talented Oregonians to staff Orchard’s two new stores in Portland and Tigard. Recognizing a good story, the LANE team reached out to regional broadcast and print outlets to make sure the word got out about the hiring event. This led to great coverage from each of the four Portland-area broadcast outlets (with one visiting the hiring fair twice!), along with several print placements.

The end result? Orchard had never seen higher attendance at a hiring event! Over the course of two days, the event set internal records with 900 applicants and Orchard was able to fill every single position at both stores, which is virtually unheard of.

OSH_new store


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