Paying It Forward on the Streets of New York City

Posted by: admin in: Consumer Lifestyle -

Pay it Forward - NYC_trimmedThis past Friday, LANE’s Betsy Stavis and Meg Seibly spent their lunch hour paying it forward on the streets of New York City. As part of LANE’s #25for25 campaign and the Pay It Forward initiative, they were on a mission to make a few New Yorkers’ days a little brighter.

Their first stop –  Le Pain Quotidien in Bryant Park…


Freelancers, Pitching and Volun-tourism: Insights From PRSA’s 2015 Travel and Tourism Conference

Posted by: Cody Sanger in: Tourism & Hospitality - Media Relations -

sonal at PRSA 2015 Travel & Tourism ConferenceAfter traveling to PRSA’s 2015 Travel and Tourism Conference in Lexington, Kentucky, our Sonal Haladay has taken a moment to reflect on the insights she gathered while at one of the communication industry’s top travel & tourism events of the year. I was interested to sit down with her and learn more about the top communications trends related to travel, hospitality and tourism.


25 Years

Posted by: WendyLane in: Consumer Lifestyle -

Wendy32colorwebsiteWhen I founded LANE on June 1, 1990, I had a personal mission: I wanted to provide excellent marketing services to my clients.

Having worked with the full spectrum of marketing communications tools, I knew that public relations provided the best opportunity to drive business results for companies across all industries and sectors.

LANE’s unfailing focus on excellence in public relations has served our clients well. It has also helped LANE grow to a 30-person agency with a bicoastal presence and national client base. We’ve learned some valuable lessons along the way, lessons that have shaped our core values, the foundation of our success…


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