My First Cake

Posted by: TracyAnderson in: Consumer Lifestyle - Food/Beverage -

Tree Top CakeI have a confession and it won’t surprise anyone who knows me personally: I am not the baking kind. I can cook enough to keep myself fed, but I really don’t think baking is in my genes. However, sometimes duty calls and a client needs a cake baked. Who knew the PR world could bring me such a random challenge?


Cross Selling with Public Relations

Posted by: WendyLane in: Consumer Lifestyle - Food/Beverage -

Craft Brew Alliance logoWhen Craft Brew Alliance (CBA) changed its ticker symbol as the culmination of a rebranding effort earlier this year, its team took the story to Wall St. Working with our New York office, LANE PR’s CBA team tapped into the country’s leading financial media, which had been friends to other public company clients like ZAGG and Umpqua Bank.


Welcome Aboard! Meet Stephanie Selk

Posted by: KirstenNieman in: Media Relations -

Stephanie SelkWe recently welcomed several new folks to LANE PR,  and I had a chance to ask Stephanie Selk, our new account executive, a few questions about herself. Stephanie’s well-versed at community relations, events, marketing, social media and practically everything in between, so we are happy to have her on board!


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