SUBSCRIBE TO OUR FEED

RECENT POSTS

Deciphering Dodd-Frank

Last week Baruch College in New York City hosted a panel of leaders from NASDAQ, NYSE and NIRI (National Investor Relations Institute) for a discussion aimed at investor relations officers and how they should begin preparing for implementation of the Dodd-Frank Act — arguably the most significant piece of financial legislation to be passed since [...]


Highlights from IPNC’s Vineyard Tour and Winery Lunch

This year’s IPNC (International Pinot Noir Celebration) started Friday morning with overcast skies and cool temperatures, rare for this famed weekend at Linfield College in the heart of Oregon wine country.
 
Our group spent the day at Belle Pente Vineyard in Carlton, Ore. As the clouds disappeared, we toured the vineyards, learning about the different blocks [...]


What does America consider “sexy”?

It’s a question we recently asked of stylists across the country in a national search for “America’s Sexiest Stylist.” Sexy Hair Concepts, along with Look Good…Feel Better, a  public service program supporting cancer patients, asked people from every state to nominate hair stylists who embody the term ”sexy” – from the inside out. Those who [...]


Financial Media are on Twitter too

As a media relations specialist, knowing the media who are on Twitter and following their interests, upcoming stories, etc., has become an important part of my jobs and is a value-add that I provide my clients.
At the NIRI conference this week social media is being discussed from the perspective of IROs as they examine how [...]


Integrating Social Media into IR

85% of financial services professionals under age 50 use social media (source: Ledermark)
47% of institutional investors read financial blogs for investing and research ideas

So why are some companies still hesitant to utilize social media as part of their IR program?   Investor relations professionals broached this very topic at the NIRI conference this week.
Here is a [...]


CATEGORIES

Consumer / Lifestyle (12)
Sustainability (2)
Food & Beverage (15)
Techology (5)
Financial Services (11)
Health & Wellness (4)

ARCHIVES

  • August 2010
  • July 2010
  • June 2010
  • May 2010
  • April 2010
  • March 2010
  • February 2010
  • January 2010
  • December 2009
  • November 2009
  • October 2009
  • September 2009
  • 4/03/09

    Simple Changes

    Living sustainably is often about making smart small choices that add up. But where to start? Check out Ideal Bite – www.idealbite.com. This daily e-mail service offers “bite-sized ideas for light green living.”

    It’s quick, clever and might just inspire some simple changes that help the environment and your wallet.

    3/27/09

    GreenStreet Lending

    We’ve heard a lot about sustainable building and LEED certification, but how do you get the funding to turn well-meaning ideas into reality? One of our clients, Umpqua Bank, worked with Energy Trust of Oregon to create an innovative new lending program that’s filling this gap. Called GreenStreet Lending, it offers financing options designed to help small businesses and homeowners manage rising energy costs by making it easier to invest in energy efficiency and renewable energy projects. What better way to spur economic growth than with green-building projects?