Popped, Fruity and Farmhouses: Trends and Insights from Natural Products Expo West 2017

Posted by: Malisa Meresman in: Food/Beverage -

If you’ve wondered how big natural products have become, just look at Natural Products Expo West 2017. The show has grown so popular, busy and large that it’s a challenge to take it all in. While attending the show with client Steaz, I admittedly got swept up in the buzz and excitement, but nonetheless came away with an clear sense of the trends and marketing strategies that are sweeping the category.

Better For Your Snacks
Few of us are immune to mid-afternoon cravings for a pick-me-up, and natural food brands are on a mission to provide better snacks to quell those urges. Popcorn has emerged as a versatile star suitable for anyone, any time. Brands like Pipcorn and Halfpops were pushing their unique methods, while Angie’s BOOMCHICKAPOP, Modern Pop, KettlePOP and SkinnyPop tried to break out with low-cal, non-GMO, organic and healthy flavor varieties spanning sweet to savory. Quinoa and gluten-free chips and “puffs” were also plentiful, with tasty new takes and types at every turn. Other snack brands touted their ability to harness the fueling power of fruit, particularly bananas and acai.


2017 Food & Beverage Beat

Posted by: jillw in: Food/Beverage -

Pure. Functional. Savory. Genuine…

These are just some of the buzzwords you’re likely to see in relation to America’s food and beverage industry in 2017…



5 Tastes and Takeaways from Feast Portland 2016

Posted by: Cody Sanger in: Food/Beverage -

And just like that, Feast Portland came and went in the blink of an eye. Between all of the prominent tastemakers, industry influencers and show-stopping events, here are the standout gastronomic themes you can expect to start popping up in your local grocery store, restaurant or neighborhood pub.


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