Lane News
“My Little Waiting Room” Opening at St. Vincent Medical Center - Co-founder: Amy Paterson, Vice President at LANE PR
PORTLAND, Ore. - Providence St. Vincent Medical Center is opening a new drop-in child care soon called ‘My Little Waiting Room.’
Two moms came up with the idea after one of them, Amy Paterson, went through a battle with breast cancer. She went to 144 medical appointments in a year and had to arrange for child [...]
LANE PR Expands New York Office
NEW YORK CITY and PORTLAND, Ore. (Jan. 19, 2010) – LANE PR, an independently owned, national public relations agency, recently expanded its New York team and has moved to larger offices on Madison Avenue in midtown Manhattan to accommodate the growth. The newest member of the LANE PR New York team is account supervisor, Heather [...]
LANE PR Launches Social Media Services for Online Reputation Management Employee Policies and Communication Program Part of Package
PORTLAND, OR — (Marketwire) — 10/19/09 — LANE PR has developed a new online reputation management service. The service includes online reputation monitoring, online spokesperson training, tools and employee guidelines.
The service is designed to help companies and their employees better build and manage their reputations online.
Click here to read the article.
Crisis Communication Plans Shouldn’t be Made on the Fly - Portland Business Journal - by Wendy Lane Stevens
Economic downturns challenge the best of us, and in the current recession, many companies are feeling the squeeze. For some, particularly those that have a heavy debt load or are seeing business fall off, a crisis may seem inevitable as financial options dwindle and Chapter 11 becomes a distinct possibility.
Whether spurred by economic shifts or [...]
Client News
Haunted hotels’ ghost stories can be good for business (Heathman Hotel) - USA Today, February 26, 2010
At some hotels, more than guests say strange occurrences are common. At The Heathman Hotel in Portland, Ore., for example, the staff has no doubt the hotel is haunted. “I guarantee that if I asked the question, half my team would say they encountered a ghost,” says Chris Erickson, The Heathman’s general manager, who has [...]
Dutch Bros.’ Sales Increase in 2009; 10 New Stores Projected for 2010 - BusinessWire, February 5, 2010
BusinessWire - Despite a slow economy, Dutch Bros. Coffee ended 2009 on a high note that included a nearly six percent sales increase over last year and a rise in company giving.
Founded by two Southern Oregon dairy farming brothers in 1992, the fun-loving and spirited private coffee company opened 13 new stores in 2009. There [...]
Health Care Pros Also Suffer Addictions: Hazelden Springbrook - Portland Business Journal, January 15, 2010
Jack Giesey is an accomplished large-animal veterinarian. Among his patients are the animals at the Clark County Fair, the horses that march in Portland’s annual Rose Parade, and the cows that produce milk for some regional dairies.
But for much of his illustrious career, Giesey was also a chronic abuser of alcohol and pain pills. At [...]
Roundarch Releases Top Digital Marketing Strategies For 2010 Expansion of digital economies; Development of e-reader applications; Behavioral targeting - Business Wire, January 5, 2010
CHICAGO, Jan 05, 2010 (BUSINESS WIRE) — Roundarch, a leader in digital design and implementation for Fortune 500 companies, has outlined five digital predictions that it believes marketers must consider to positively impact the bottom line of small to large enterprises in 2010 and beyond.
Click here to read the article.
Company Blog
Pew Internet & American Life Project on American News Consumption: “Portable, Personalized and Participatory”
At LANE PR we love it when The Pew Internet & American Life Project comes out with a new report. The latest, “Understanding the Participatory News Consumer,” reports that while television is still the biggest source of news, the Internet is now number two, ahead of print and radio.
This is big news. The rapid rise of [...]
Haiti, how we can help right now
A massive online movement has taken place over the past 24 hours via Facebook, Twitter and other social forums where people shared their opinions on the Leno vs. Conan vs. NBC controversy. The media is reporting that tens of thousands of people took part in this online movement yesterday afternoon alone.
Just as the volume of [...]
Lunch with Julia
The IACP conference in Portland this April has caused me to reminisce about the last time the IACP came to Portland: 1998.
Portland was a different food town then. We were just beginning to talk about the amazing products that the Willamette Valley and the Pacific Ocean provides as well as the growing authentic food culture.
As [...]
A Taste of Spain
Last month, LANE executed events designed to introduce and educate key media and trade about the olive oils of Spain.
Two events were held, the first at Spur Gastropub in Seattle, and the second two days later at Mercat a la Planxa in Chicago.
Spur’s chefs, Chefs Brian McCracken and Dana Tough, were recently called rising star chefs [...]