LANE’s Amber Roberts Wins M&A Advisor’s Emerging Leaders Award

Posted by: jillw in: B2B & Financial Services - Lane News -

Amber_Roberts_Color_x 2015Amber Roberts, senior vice president of LANE, has received M&A Advisor’s Emerging Leaders Award. Roberts was selected by M&A Advisor’s independent judging panel for her distinguished accomplishments and expertise in the field of merger and acquisition communications.

Roberts has nearly 15 years of experience in investor relations counsel as well as in strategic marketing, media relations and digital marketing. As lead of LANE’s financial services practice, Roberts has advised clients engaged in transactions ranging from $90 million to more than $4 billion across a variety of industries, including financial and business services, consumer and technology.


LANE’s Rob Bitter Receives National ‘Rising PR Stars’ Award From PR News

Posted by: jillw in: B2B & Financial Services - Lane News -

Rob_casual_headshot_websiteRob Bitter, a senior account executive at LANE, has been selected as one of the 2015 Rising PR Stars Under 30 by PR News. The award recognizes young public relations professionals who are making communications matter in the marketplace. The award recipients will be honored at a luncheon at the National Press Club in Washington, D.C., on Dec. 9.

As a senior account executive, Bitter manages the implementation of strategic communications campaigns for both business and consumer accounts. Prior to joining LANE in 2011, Bitter worked as an institutional investment adviser at Phillips and Company Securities in Portland, providing advisory services for defined-contribution and defined-benefit plans and managing individual accounts for high net worth customers. Previously, he worked as a junior analyst for Lehman Brothers Inc. in the Capital Advisory division.


LANE Receives Honor at Spotlight Awards

Posted by: jillw in: B2B & Financial Services - Lane News -


LANE, a national, independent agency specializing in public relations, digital marketing and investor relations, has received a Spotlight Award for excellence in investor relations by the Portland Metro chapter of the Public Relations Society of America (PRSA Portland).

LANE received the award for a public and investor relations campaign it executed for Thoma Bravo, a private equity firm in Chicago and San Francisco that specializes in application and infrastructure software and technology-enabled services. The campaign was strategized and executed around the firm’s latest fundraise, Thoma Bravo Fund XI, in May 2014.

Through a strategic public relations campaign, LANE secured coverage of Thoma Bravo’s proven investment strategy and new fund in every media outlet the agency targeted, including a feature story from New York Times DealBook. Thoma Bravo was ultimately able to secure financial commitments totaling $3.65 billion, or 146 percent of Fund XI’s intended goal.


Want More?


Interested in working together? Get in touch to learn more about our services.