12
May

LANE PR WINS 2010 BRONZE BULLDOG AWARD FOR BEST NEW PRODUCT LAUNCH

Posted by: Admin in: Lane News -

NEW YORK — May 12, 2011 — LANE PR, an independently owned, national public relations agency, has won a 2010 Bronze Bulldog Award for Best New Product Launch through its work with digital consultancy Roundarch, and the company’s creation and launch of the touch-screen Command Center at New Meadowlands Stadium in New York.

As the new, technologically advanced, $1.7 billion New Meadowlands Stadium opened for the first time last summer, LANE PR developed a strategy to gain attention for one of the smallest yet most business-critical components of this massive, state-of-the-art sports venue: a revolutionary touch-screen application built by Roundarch for NY Jets chairman and CEO Woody Johnson. LANE PR was able to pull Roundarch’s behind-the-scenes innovation for the team owner to the forefront of media coverage, garnering compelling placements about Roundarch’s Command Center in print, broadcast and online media. The Roundarch story was picked up by a range of technology, sports and business media including the Wall St. Journal, Fast Company, Tech News Daily, The Star-Ledger and the SD Times.

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15
Apr

Vancouver Business Journal Interviews Wendy Lane Stevens, President of LANE PR, to Analyze Crisis Management Techniques

Posted by: Admin in: Lane News -

Imagining the worst, gleaning the best
April 15, 2011
By J. Maury Harris

Tragedies happen every day in life. Wildfires rage, executives resign, planes crash, food is contaminated and money is extorted. In the business world, tragedy is defined as a crisis – a stage in a sequence of events at which the trend of all future events (for better or for worse) is determined.

According to Wendy Lane Stevens, president of Portland-based Lane PR, properly managing such crises vastly improves a company’s chances of emerging from any debacle on the better end of things.

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05
Apr

LANE PR PROMOTES TWO TO MANAGEMENT TEAM

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Management Team Member Angie Galimanis Named Vice President;
Amber Roberts Advances to Managing Director

New York/Portland, Ore. — April 5, 2011 — LANE PR, an independently owned, national public relations agency, has promoted two individuals. Angie Galimanis has been appointed vice president and Amber Roberts has been named managing director.

“We are pleased to once again recognize the individuals who have made a significant impact on the agency’s growth during the past several years,” said Wendy Lane Stevens, founder and president of LANE PR. “Both of these individuals have proven extraordinary leadership skills for the agency and for our clients nationwide. We look forward to their continued success in 2011.”

Angie Galimanis as Vice President
A member of LANE PR since 2006, Galimanis has more than 15 years of public relations and marketing experience. She will drive the long-term strategic goals for a wide range of clients, including Umpqua Bank, Moonstruck Chocolate Co., The Heathman Hotel and Widmer Brothers Brewing.

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