PR Tactics & The Strategist: Dollars and sense: Agency pros prepared for rocky economic times (Wendy Lane Stevens) – March 3, 2008
Posted by: jillw in: Lane News -
Despite the current economic downturn, many agency professionals see an opportunity rather than a potentially career-threatening crisis in the months ahead.
A random Tactics survey of agency professionals across the country reveals that a community spirit emerges when discussing the economic pinch. PR pros are exhibiting enough savvy to either cope with the turbulence of a recessive economy or alter its flight path to avoid it altogether.More