Posted by: jillw in: Consumer -
LANE issued its seventh annual report on developing trends in the nation’s food and beverage industry. The 2016 Food & Beverage Beat [http://www.lanepr.com/wp-content/uploads/2016/02/food-and-beverage-beat-2016-long.pdf] takes a 360 view, incorporating input from seven experts in areas spanning cocktails, wine and entertaining to nutrition, cooking and chocolate.
“The food and beverage industry is incredibly diverse in terms of what we see on the market today, and we’ve captured a slice of its variety within the 2016 Food & Beverage Beat,” said Wendy Lane Stevens, president of LANE. “This compilation of perspectives goes hand-in-hand with our commitment to driving business success for our clients. We’re unwavering in our commitment to build relationships across the industry that enable us to track developments and provide valuable insights about trends with potential to change the competitive environment.”
In developing the 2016 issue of its report, LANE turned to a panel of seven leaders in their respective fields:
Key Developments Anticipated for 2016
In the coming year, LANE’s panel of experts foresees a number of trends that will impact consumers and professionals throughout the food and beverage industry. Trends are being shaped, in part, by America’s continued concerns about health and nutrition as well as for an ever-present desire to make food and beverage choices as easy and stress-free as possible.
In addition, an increasingly savvy population that shares and gathers extensive information online is contributing to various movements, from organizing home-cooking parties for stocking the freezer to getting simple ideas for creating an inviting atmosphere for home entertaining.
Additional highlights from this year’s trend report include:
For an in-depth look at the trends in each expert’s field, access the full 2016 Food & Beverage Beat. For more information on LANE and its expertise within the food and beverage industry, please visit www.lanepr.com.
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