18
May

Perception

Posted by: AmberRoberts in: Financial Services -

Having focused my career in public relations, perception is a significant part of what I do professionally. How are my clients perceived by their audiences and how can I help shape that audiences’ perception of my client?

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14
May

Word of Mouth

Posted by: AngieGalimanis in: Consumer Lifestyle -

My 10-year-old daughter, Hanna, is suddenly obsessed with pencil toppers.  She can’t get enough of them.  Everywhere we go, she is on the lookout for one.  She recently found a website that sells the toppers and, needless to say, was ecstatic!

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12
May

Making Social Media Work for You

Posted by: KeithMetz-Poronzi in: Consumer Lifestyle -

Last month I had the chance to visit the Emarketing Summit at the Oregon Convention Center. It was part of Innotech, a regional conference for the technology industry.

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